Selling your home deserves more than a one-size fits all approach.
That's why we created the Compass 3-Phased Marketing Strategy, to help homeowners like you protect and maximize your most valuable asset – your home.
Just as Hollywood releases trailers to build anticipation for a movie premiere, you can launch your listing multiple times to build similar demand. With this approach,
I'll help ensure your home gets the attention, interest, and offers it deserves.
How it works
Phase 1
Launch as a Compass Private Exclusive
VALIDATE YOUR PRICING STRATEGY
Unlike traditional brokerages that immediately launch your listing to the public – exposing it to negative metrics that impact its value like days on market and price drop history – Compass gives you a head start. We showcase your listing to our network of top agents and their serious clients, allowing us to gather honest feedback on pricing, with time to make adjustments before going public.
Phase 2
Launch as a Compass Coming Soon
Generate Early Demand
Publicly launch your property as a Compass Coming Soon exclusively on compass.com.
This allows you to build buyer anticipation and interest while staying protected from days on market and price drops. I'll share key engagement insights on your listing and all inquiries will come directly to me – rather than other agents who may prioritize their own listings.
Phase 3
Launch on All Public Websites
Sell Better
Backed by a validated pricing strategy and early buyer demand, your home is positioned for the best possible sale outcome when it goes live on all public websites.
